Saatchi & Saatchi X Recognized With a P&G Excellence Award

News

Saatchi & Saatchi X is thrilled to be recognized with a P&G Excellence Award.  For more than 17 years, our partnership has generated innovative, transformational, and best-in-class work which delivers outstanding business results and delights shoppers.Link to P&G news release Link to article from MediaPost

Cadbury Joy Campaign

Work

In Saudi Arabia, Galaxy chocolate had dominated the market, and newcomer Cadbury was struggling to entice shoppers to their rich milk chocolate.